Us Scares Up $7.4 Million In Thursday Night Previews

March 22, 2019 Gaius Bolling Film News, Reel Box Office Comments Off on Us Scares Up $7.4 Million In Thursday Night Previews

Jordan Peele’s Us is off to a scary good start. The latest horror entry scared up a stellar $7.4 million in Thursday night previews.

This figure beats the preview nights of The Nun ($5.4 million), A Quiet Place ($4.3 million), and it’s ahead of the midnight previews of Paranormal Activity 2 ($6.3 million, 31% of its $20.1 million Friday for a $40.6 million three-day). Us’ Thursday figure is also $300,000 shy of Halloween‘s $7.7 million previews (that repped 23% of its $33 million Friday for a $76.2 million opening weekend).

Comparing it to none horror movie preview numbers, Us beats the preview nights of some Marvel movies such as Thor: Dark World ($7.1 million) and Ant-Man ($6.4 million). Keep in mind this number is for a horror film & a gross like this is nearly unheard of for the genre. Us goes wide at 3,741 theaters today. I predicted an opening of $55-60M but it honestly could surge higher at this point.


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About Gaius Bolling 3795 Articles
At the age of five, I knew I wanted to write movies and about them. I've set out to make those dreams come true. As an alumni of the Los Angeles Film Academy, I participated in their Screenwriting program, while building up my expertise in film criticism. I write reviews that relate to the average moviegoer by educating my readers and keeping it fun. My job is to let you know the good, the bad, and the ugly in the world of cinema, so you can have your best moviegoing experience. You can find more of my writing on Instagram @g_reelz.
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