Algorithms have taken over all aspects of social media and streaming services. While they have wide uses depending on the field. When used for Netflix, they are used to predict what sort of content you’d like to see. Netflix’s advanced categorization system allows for very specific recommendations based upon hundreds of niche categories of entertainment. However, it looks as thought Netflix is looking at other curation methods.
According to TechCrunch, Netflix is testing out a new “Collections” feature on iOS that offers up suggestions that are put together in categories as placed there by the company’s creative teams. For those users included in the test, the “Collections” option is available where My List would normally be — the top right of the app’s homepage.
“We’re always looking for new ways to connect our fans with titles we think they’ll love, so we’re testing out a new way to curate Netflix titles into collections on the Netflix iOS app, ” Netflix told TechCrunch. “Our tests generally vary in how long they run for and in which countries they run in, and they may or may not become permanent features on our service.”
