In what can be considered a huge surprise, one of 2020s most anticipated films is coming to the small screen. On Disney’s 3Q earnings call today, it was announced that Mulan is heading to Disney+ on September 4th.
Along with the move to Disney+, Disney will be releasing the film theatrically in certain markets where the studio currently has no announced launch plans for Disney+ and where theaters are open.
CEO Bob Chapek said
“it was important to find new avenues of distribution during the pandemic and that “in the U.S., Canada, New Zealand, and number of countries, we will be offering on Disney+, the epic Mulan on a premiere access beginning Sept. 4, with the price point being $29.99 in the U.S.”
“We’re pleased to bring Mulan to a consumer base that’s been waiting for it as we’ve had to move our (release) dates several times…We’re looking at Mulan as a one-off as opposed trying to say that there’s a new business windowing model.”
While unfortunate that the film will not receive a traditional release, I am glad to see the film will finally be seen.