Well, this should be interesting, to say the least!
As first reported by The Hollywood Reporter, Jerry Seinfeld will direct, produce and star in Unfrosted, a comedy about iconic breakfast pastry Pop-Tarts for Netflix. which is inspired by a bit in his last stand-up special, 2020’s 23 Hours to Kill, about the origins of the Pop-Tart.
Seinfeld co-wrote the comedy with Spike Feresten and Barry Marder, both of whom worked on Seinfeld’s animated feature Bee Movie.
This is not the first time Netflix and Seinfeld have worked together as the two have previously worked together on the interview series Comedians in Cars Getting Coffee, as well as two comedy specials, including 23 Hours to Kill and 2017’s Jerry Before Seinfeld. The streamer also landed worldwide rights to sitcom Seinfeld in a five-year deal worth $500 million, with the series hitting the streaming service later this year.