AMC Theatres Will Block Out Space Between Reserved Seats

As theaters prepare to reopen its doors, one of the biggest theater chains is not going to ignore its own social distancing guidelines and force strangers to sit next to each other when the cinema chain reopens this week.

AMC’s ticketing engine will automatically block out one seat on either side of every party beginning Monday, but the technology was not in place when tickets first started going on sale last week.

AMC is opening the doors to 100 locations on Thursday, but the chain will only allow auditoriums to be at 30% capacity. That means that 70% of seats will be left empty during any showtime, which will leave more than enough room between cinephiles to feel comfortable during the film.

Guests will be mandated to engage in social distancing to keep auditoriums free from coronavirus. It may mean, however, that there will be rare circumstances where guests do not end up in the seat they selected online.

AMC spoke Variety and stated “that to ensure the seat blocking technology is implemented without a hitch, the company needed a live ticket sales environment to test the new approach to reservations. It initially planned for a two-week trial run, but after a successful launch, it has determined the results are satisfactory to roll out the technology to all theaters that accept reserved-seating nationwide. The rollout to the first wave of theaters should be complete by early this week.”

AMC hopes that roughly two-thirds of its approximately 600 locations across the U.S. will be operational by September 3rd.


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David Gonzalez is the founder and chief film critic of Reel Talk Inc. and host of the Reel Chronicles and Chop Talk (80s horror) podcasts. As a Cuban American independent film critic, David writes fair and diverse criticism covering movies of all genres and spotlighting minority voices through Reel Talk. David has covered and reviewed films at Tribeca, TIFF, NYFF, Sundance, SXSW, and several other film festivals. He is a Rotten Tomatoes Tomatometer-Approved Critic and a member of the Latino Entertainment Journalists Association (LEJA), New York Film Critics Online, Hollywood Film Critics Association, and the North American Film Critic Association. As an avid film collector and awards watcher, David's finger is always on the industry's pulse. David informs and educates with knowledgeable and exciting content and has become a trusted resource for readers and listeners alike. Email him at david@reeltalkinc.com or follow him on Twitter and Instagram @reeltalkinc.