The Super Bowl is a prime time to promote high profile films since so many eyes are on the big game and this year Guardians of the Galaxy Vol.2 was the trailer everyone buzzed about on social media.
The trailer generated 47,800 new conversations, according to media-measurement firm comScore and its PreAct service when it dropped right before the big game started.
Pirates of the Caribbean: Dead Men Tell No Tales generated 25,200 new conversations while Transformers: The Last Knight produced 19,700 new conversations.
The Fate of the Furious generated 16,300 conversations while Logan was up next with 10,200 new conversations which should give it another boost a month ahead of its release.
Check out the full ranking of the trailers below: